The best video editing software for content creators

Whether you’re an established filmmaker or a budding YouTube influencer, you need the best video editing software for flawless content production. Other than polishing your videos, it helps add eye-catching effects that improve viewership. 

Examples include transitions, filters, titles, picture-in-picture (PIP), and sound effects. Given the various products in the market, which is the best video editing software?

Factors to consider

The following factors help in determining the best video editing software:

  • Expected use

This is perhaps the most important factor. Do you need to edit a family get together, birthday or professional footage for a company event? Most amateur videos don’t require advanced tools, so you can use more affordable editing software.

  • Operating system

Some software works best for Windows, while others are optimized for MacOS. Most Windows-based software work best in 64-bit machines. You’ll have a harder time getting solutions that work with open-source systems such as Ubuntu.

All said and done, each system has a video editor that works best on it. For purposes of this article, we’ll focus mainly on Windows and MacOS.

  • Budget

The best video editing software isn’t necessarily the most expensive. There’s a convenient solution for every price point. Although some, like VEGAS pro, cost hundreds of dollars, you can opt for smaller monthly subscriptions. 

  • Ease of use

The more features a video editor has, the more time you need to master it. Examples are VEGAS pro and Final Cut Pro X. On the other hand, Wondershare Filmora 9 is an easy to master, intuitive and capable solution for your every day editing needs.

the best video editing software
  • Scale

Are you editing one video, or is it part of a collaborative effort? Most editors have a convenient option for installing their software on multiple machines. They also offer discounts for multiple license purchases, as well as for schools and charitable organizations.

Most reputable software vendors give you a one month free trial. That way, you can determine whether that particular video editor satisfies all your needs before making a purchase.

The 5 best video editing solutions

The following are currently the best video editing software solutions:

  • Wondershare Filmora

This is easily the best video editing software for both enthusiasts and prosumers. It’s suitable for editing YouTube videos and those of events and small functions. This software works with most basic system units, so you don’t need special processing power and graphics cards.

Other than having a free trial, it also has flexible, affordable, annual and lifetime pricing options. Filmora9 costs $40 for the annual license with limited features, but you can get lifetime access for $60. The complete feature package costs $100 annually.

The more advanced FilmoraPro costs $90 for the annual license or $150 for the lifetime version. If you’re only interested in a screen recording feature, you may purchase FilmoraScrn for $20 annually or $40 for the lifetime option. 

wondershare filmora video editor

These prices might change depending on whether there are any special offers. For more convenience, Wondershare’s video editing tools are also available on Android and iOS. That way, you can edit your videos on the go.

Apart from 4K and gif support, the software has decent title tools. Other features include noise removal, video reversing, social import, pan and zoom, color tuning, and precision speed control.

  • CyberLink PowerDirector

CyberLink has lots of experience making multimedia tools, so it’s no wonder PowerDirector is among the best video editing software. Features include motion tracking, Multicam and 3D editing, as well as 4K and 360 degrees VR support.

Edited files can be exported to H.265 (HEVC) format. PowerDirector’s advantages include fast rendering, a clean interface, and screen recording capability. License pricing for new users range from $99 to $130. You’ll get discounts if you’re an existing user who’d like to upgrade to a newer version.

  • Adobe

Adobe has two capable video editing software products: Adobe Premiere Elements and Adobe Premiere Pro CC. Elements is suitable for hobbyists, while Premiere Pro CC is an advanced solution for professional video editing.

Adobe premiere pro cc video editing software

Other than a free 7 day trial, Premiere Pro CC is only available as a cloud solution, with monthly payments required for as long as you’ll use it. You can purchase and download Premiere Elements as a standalone app for $99 because it’s not part of the Creative Cloud suite. 

  • Apple Final Cut Pro X

This is no doubt the best video editing software for Mac users. If you’re used to other video editors, you might struggle a little with Final Cut due to its non-traditional timeline editing feature. You also need third party plugins to import projects from previous versions of the software.

Despite these minor setbacks, it’s still one of the best video editing software solutions in the world. Many of the world’s most popular videos, such as the song Despacito, were edited using Final Cut Pro X. 

If you’re already used to iMovie and want more advanced editing tools for more professional gigs, this is the best solution. If you’ve never used it before you might have a harder time getting the hang of it, but once you do it will be smooth sailing.

  • Pinnacle Studio Ultimate

Another reliable software, Pinnacle does everything required of a prosumer level video editor. Its features include support for an unlimited number of video tracks, motion tracking, multicam and 3D editing, support for 4K and 360 degree VR content, keyword tag media and H.265 (HEVC) support.

Pinnacle studio best video editing software

Although motion tracking and 360 degree VR support are not as solid as with professional video editors, it gives you more bang for your buck. It’s available in three options: Studio, Studio Plus, and Studio Ultimate. The price ranges from $60 to $130.

Other worthy video editors include Corel VideoStudio Ultimate, Magix Movie Edit Pro, Apple iMovie and Nero Video. Depending on your technical needs, there’s definitely one that best suits you.

Final thoughts

A convenient way of mastering video editing is by starting as an enthusiast, then gradually improving your skills to prosumer and professional levels. By starting with simple, intuitive options such as Wondershare Filmora, you’ll be able to better understand more complex solutions like Apple Final Cut Pro.

After scrutinizing your budget, needs, required formats, project size and projected learning curve, you won’t have a hard time choosing the best video editing software.

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